TRUE FREEDOMMARKETING

Ads & Funnels · VSL Funnel

Sales calls with buyers who already get it.

A short video sales letter sells your offer before the call. We script and edit the VSL, write the sales page, set up the tech and email flows, then script, edit and run the ads that send it traffic.

Book a Call Media buying, included

From scroll to sales call

How it works

Qualifying questions sit before the calendar, so poor fits screen themselves out before they take a sales slot.

  1. Ad

    Leads with your buyer and your offer, not your company.

  2. VSL page

    Names the problem, shows the mechanism and the proof.

  3. Qualify

    A few questions so only good fits reach the calendar.

  4. Book

    They pick a time already understanding the offer.

  5. Warm up

    The thank-you page starts the pre-call sequence.

The funnel build

Written, built and tracked.

VSL script

  • Hook and the buyer's problem
  • Why the usual fixes fail
  • Your mechanism and proof
  • The offer, and who it isn't for
  • Full edit of the finished video

Sales page & tech

  • Sales page copy and design around the VSL
  • Qualifying application
  • Calendar, confirmation and thank-you pages
  • All automations and CRM pipeline set up

Email flows

  • Booking confirmations and reminders
  • 5- to 10-message welcome sequence
  • Email and text, echoed in retargeting
  • Follow-up for leads who say "not yet"

Media buying, included

We run the ads that feed it.

The creative and the offer do most of the work. Real sales data teaches the platform to find buyers, not form fillers.

Meta ads

Campaign build and daily management on Facebook and Instagram, testing several hooks and angles at once.

Daily optimization

Budgets, audiences and creative managed daily, judged on cost per booked call rather than cost per lead.

Ad creative

Video and static ads, scripted and edited in-house, refreshed every 2 to 4 weeks before fatigue raises costs.

Retargeting

Ads that follow up with VSL viewers and applicants who didn't book yet.

Tracking

Pixel and Conversions API installed, with qualified leads and sales sent back to the platform.

Compliance

Ad copy reviewed for platform policy, including special ad categories for finance, insurance and housing.

After the booking

Every no-show is a lead you paid for.

So the system doesn't stop at the booking. It gets them to the call, ready to buy.

Reported weekly

Cost per booked call, page-to-booking rate, show rate, close rate and cost per sale.

  • Speed to lead

    An instant text and email, and a call within 5 minutes, nights and weekends included.

  • Pre-call warm-up

    A personal text, 3 one-to-one emails and 1 pre-call video.

  • Show-rate follow-up

    Confirmation calls and easy rescheduling through the open text thread.

  • Call review

    Every sales call scored by AI against a rubric, with objections fed back into the ads and the VSL.

Is a VSL funnel one of your 3 levers?

On a 30-minute call we'll look at your numbers and tell you which channel will add the most profit to your business.

Book a Call